Nathan Zaru
  • Marketing
  • People
  • Work
  • Muscle Proof

Concerted Marketing

4/4/2012

 
This post originally appeared on BumeBox.com
        
Marketing channels are instruments, and you are the musician. The master musician plays both in time on in tune, so your multi channel marketing message will have the greatest effect when it is synchronized and congruent.
Picture
Synchronized. Are you strategically planning your marketing campaigns to coincide across different mediums, or are they just haphazard points in space? Stack them together.

Congruent. Are you communicating the same message across different mediums, or is your voice divided? Match your messaging.

A concert is the united performance of musicians within an organization.  What does your concert sound like?
El Cajon webcams link
9/13/2012 02:27:22 pm

Loved your blog layout that I created a weebly account too.


Comments are closed.
Powered by Create your own unique website with customizable templates.